Gold JewelleryTrusted across India
India's Most TrustedGold Buying Company
Transparent evaluation, live rates and instant payment.

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Trusted by Millions Across India
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Today's Gold Rate
Indicative rate per gram. Get your gold evaluated transparently at your nearest Attica branch.
Why Choose Attica Gold Company
Best value for your gold, backed by a secure and transparent process.
Highest Gold Rate
We guarantee the highest gold rate based on live market prices.
100% Transparency
No hidden charges. What we say is exactly what we pay.
Instant Payment
Receive immediate cash or a secure bank transfer.
Expert Evaluation
Advanced machines and trained experts assess your gold.
Safe & Secure
RBI-compliant processes and complete privacy at every step.
Trusted by Millions
A customer-first experience built over more than a decade.
Your Gold Deserves Expert Care
Discover a gold-selling experience built around transparent evaluation, clear communication, and a secure process from start to finish.
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How Can We Help You Today?
Choose the support you need. We will explain every step before you make a decision.
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Sell Gold for Cash
Turn your gold into immediate funds with live-rate pricing and a valuation explained in front of you.
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Release Your Pledged Gold
Get professional support to release gold pledged with a bank or finance company through a clear, secure process.
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Gold guide
Latest Insights
Clear, practical guidance about gold rates, valuation, and selling safely.

Joint Gold Ownership: Who Needs to Sign When Selling?
Joint Gold Ownership: Who Needs to Sign When Selling?Gold in India is frequently owned jointly - by spouses, parents and children, or siblings. When selling jointly held gold, questions arise: does both parties' consent need to be recorded? Who signs the receipt? What if one owner is abroad?The answer depends on how t…
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Old Jewellery Without a Hallmark: Can You Still Sell It & What Rate Do You Get?
Old Jewellery Without a Hallmark: Can You Still Sell It & What Rate Do You Get?BIS hallmarking became mandatory for Indian jewellers only from June 2021. This means most gold bought before 2021 - and virtually all gold bought before 2000 - is not BIS hallmarked.Does this mean you get less for it when you sell? No - bu…
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How to Check the IBJA Gold Rate: Step-by-Step for First-Time Sellers
How to Check the IBJA Gold Rate: Step-by-Step for First-Time SellersEvery gold seller in India is told: 'Check the IBJA rate before you sell.' But for first-time sellers, ibja.co can be confusing - multiple rows, different purity levels, AM and PM columns, and rates that differ slightly from news apps.This step-by-ste…
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Gold Solitaire Pendant: Weight, Today’s Rate & Resale Value
A gold solitaire pendant features a single diamond (or gemstone) set in a gold setting – the pendant version of the solitaire ring. Solitaire pendants are popular engagement and…
Read moreFAQs
Frequently Asked Questions
How is the gold rate decided?
Your offer is based on the live market rate, purity and net weight.
How will I get payment?
Payment is made immediately through the available compliant payment methods.
What types of gold do you buy?
We evaluate jewellery, ornaments, coins, broken gold and other gold items.
Is my gold safe during evaluation?
Yes. Evaluation happens in front of you through a documented process.
Do you deduct any charges?
Any applicable deductions are explained before you accept the final offer.
Do I need to bring documents?
Please carry a valid government-issued identity document.











